Description
Full color 9 1/2″ x 13″ ad with the inquisitive headline, “If you’re switching from filters, what do you switch to?” As a little hint there is a view of a pack of White Owl Tips at the top of the page with a five-part questionnaire underneath this. The questions include 1) “You can smoke a White Owl Tip anywhere” 2), “You get tobacco flavor the mildest way”, 3) “You don’t have to inhale to enjoy it”, 4) “Coffee time. That’s when it’s best!” and the last thing is 5) “Light it right”. In case you are wondering, there is a paragraph here on the correct way to light your White Owl Miniature.
Source: July 10, 1964 Life magazine.
