Description
Three color 5 1/2″ x 13 3/4″ ad that is for Philip Morris Cigarettes. The ad has a headline saying that “Medical Authorities Know This One Is Superior – Philip Morris. Scientifically proved less irritation to the nose and throat”. The text then goes on to say that “When smokers changed to Philip Morris, Every Case Of Irritation of nose or throat – due to smoking – either cleared up completely or definitly improved: That is from the findings of distinguished Doctors in clinical tests of men and women smokers – reported in an authoritative medical journal. Solid proof that this finer-tasting cigarette is less irritating to the nose and throat”. At the bottom of this ad there is a picture of a young lady and Johnny, sitting there with his sly smile and holding a pack of Philip Morris cigarettes as the headline says to “Call for Philip Morris“.
Source: June 19, 1944 Life magazine.
