Description
Full color 9 1/2″ x 13 3/4″ ad for Hiram Walker’s Distilled London Dry Gin. This ad has a jolly drawing that shows a group of happy people dancing, singing and playing their instruments on the ice as the ad headline says “Merry Christmas…even in Czechoslovakia”. The text under the picture says that “A toast to the liberation of Czechoslovakia – one of the countries which supply the imported botanicals that give Hiram Walker’s Gin its distinctive quality”. This ad claims that “There’s a new light in the eyes of every nation in the world – even Czechoslovakia smiles. And she sends you her very best. So do China and Spain, Italy and Saxony and other far-away lands – their best is in every bottle of Hiram Walker’s Gin. From these distant countries come the roots and the herbs and the berries – the delicate and rare ‘botanicals’ – which give Hiram Walker’s Gin its pre-war goodness and excellence. Brought in before the war and carefully preserved, these precious imported botanicals are making Hiram Walker’s Gin one of the most appreciated ways of being wished a Merry Christmas. Hiram Walker’s Gin is 90 proof, distilled from 100% American grain”.
Source: December 17, 1945 Life magazine.
