Description
Full color 10″ x 13″ ad that asks the question “What made Milwaukee change it’s mind?”. The ad has a drawing of a man from the turn of the century riding a big-wheel bike and carrying a bucket of suds while another, more modern, man is riding his bicycle with a couple of six packs of Blatz in his front basket. The text explains that modern times and modern taste has been responsible for Blatz becoming the Largest-Selling Beer in the beer capital of America, the place where “nearly three-quarters of the country’s wonderful premium beers are brewed.”
Source: September 22, 1952 Life magazine.