Description
Black and white 10″ x 13″ ad that has a very simple ad. The ad pictures two Scripto pens laying crossways from the bottom left to the upper right side of the ad. The pens are so large that it is possible to see that the top pen does not have the pen thing pushed down like the bottom one does. The text in the ad says “To see Scripto’s brand new idea in pens push here” and this text is just above the retractable pen push-em-down. And, in addition, the text at the bottom left of the ad says “See? The tip is tilted. That s the point. You don’t have to tilt your hand to hold it upright like other ball pens. The new Tilt-Tip pen combines the convenience of a ball pen with the writing ease of a fine fountain pen. Hold it naturally and write to your hand’s content”.
Source: April 24, 1962 Look magazine.
