Description
Full color 9 1/2″ x 13″ ad for the beer with Real gusto. The ad has a picture of a man in a dark suit, with red hair of course, tipping a tall glass of Schlitz back and pouring it down his throat. The text indicates that he has tried different kinds of beer but as the text says, “This one’s more like it!”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: February 8, 1963 Life magazine.
