Description
Full color 9 1/2″ x 12 1/2″ ad for their Regular Barbecue Sauce and their New Hickory Smoke Flavored Barbecue Sauce. The ad has a picture of a platter filled with ribs that have just been cooked and a bowl filled with Kraft Barbecue Sauce. In the background of the picture are more ribs on a spit cooking away for whatever party is in progress. The ad headline claims that “New Kraft Barbecue Sauce simmers real cook-out flavor right into the meat”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: August 28, 1962 Look magazine.