Description
VW Bug – Black and white 10″ x 13″ ad for another of the many road hazards that have little effect on this sturdy car. The ad has a photo of a VW driving away from the camera through a flooded roadway. As the water churns up from the four wheels of the car the headline taunts that the “Last one to conk out is a Volkswagen“. The text explains that the entire underside is enclosed so that no water can work it’s way into working parts. It ends by warning that if your VW Bug ever does conk out, “You’re in mighty deep water”.
Source: May 5, 1961 Life magazine.
