Description
Full color 10″ x 13 1/2″ ad for the shoes that, due to the way they feel and the way they look, have what the makers call a Cosmetic Effect. The ad has a picture of a smiling lady looking at her reflection in a hand-held mirror under the headline “Thrill to the cosmetic effect of Vitality shoes”. Shown in the ad, with descriptions are a selection of their Open Road Shoes such as the Louraine, the Oleta, the Susan, the Sigrid, the Dazzle and the Darnell. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: March 7, 1949 Life magazine.