Description
Full color 8″ x 11″ ad for their Cigarettes for Women. The ad has a picture of an attractive brunette standing in an athletic posture making a confident post as the red cape of her Superhero’s Uniform flutters away from her side. She is wearing yellow gloves that match the yellow streak of lightening that is emblazoned across her chest and red knee-high boots that match her cape and red sleeves. The ad headline explains that “We make Virginia Slims especially for women because they are biologically superior to men” and the text explains that is why the woman in the picture is dressed like a superior person. They go into explanations that include the fact that men have only one “X” chromosome and mention a myriad of unusual tendencies that men are more likely to have.
Source: April 1971 Playboy.
