Description
Full color 9 1/2″ x 12″ ad for the Viceroy Filter Tip Cigarette. The ad has a picture of a football coach smoking a Viceroy while his mind works on drawing plays and visions of players passing or kicking and a giant stadium filled with fans. The ad headline reminds us that “The man who thinks for himself knows…Only Viceroy has a thinking man’s filter…a smoking man’s taste.” This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: September 28, 1959 Life magazine.
