Description
Full color 9 1/2″ x 13 1/2″ ad for the safety and reliability that you will have when your car was equipped with these tires. There is a picture of a panic-stricken lady who has slammed on her brakes because of a large red truck that has pulled out on front of her and the headline asks “Aren’t you glad you’re riding on Royals“. The text talks about the “hard-gripping tread”, about the “quick-stopping tread” and about the “sure-footed tread” on the Royal DeLuxe tires made from Rayon. It calls this a “cooler-running tire”, a “lighter tire” that is “stronger through and through”.
Source: October 14, 1946 Life magazine.
