Description
Full color 7 1/2″ x 10 1/2″ ad for their Filter and Menthol Cigarettes. The ad has a picture of a lady who is supposedly resting between sets on a tennis court. She has one hand on the end of the net and the other is holding a lit True cigarette. The ad has her saying “Considering all I’d heard, I decided to either quit or smoke True. I smoke True“.
Source: December 8, 1975 Sports Illustrated.
