Description
Black and white 2 1/2″ x 12″ ad for Tampax. This ad says that you can “Swim any day of the month with Tampax“ and there is a healthy-looking woman in a two-piece bathing suit sitting on the edge of a pool, somewhere, in this ad. The text says that “Because it’s “that time of month” do you stay out of the water pretending you don’t care? You do care and others are likely to know it. So why not use Tampax and take your swim? Women everywhere now are doing just that…Tampax is modern sanitary protection worn internally. There are no belts, outside pads or anything else that can show. In bathing suit wet or dry, you are safe from the most watchful eyes. Made of compressed absorbent cotton, Tampax was invented by a doctor for this monthly use. Individual applicators make insertion easy and when the Tampax is in place it cannot be seen or felt. It is quick to change and easy to dispose of. Also, no odor can form. Do you wonder that millions of women are now using Tampax. Buy Tampax and swim to your heart’s content. At drug stores and notion counters in Regular, Super and Junior absorbencies. Month’s supply fits into purse. Or get the economy box with 4 months supply (average)”.
Source: August 1947 Better Homes & Gardens.