Description
Full color 9 1/2″ x 13 1/2″ ad for the Soap that they consider to be Four Swell Soaps in One. We see drawings indicating it being used for Bath, for Dishes, for Fine Things and for Baby. The makers present us with a little poem to help remember by saying “A lass? – a dish? – A slip? – A tot? One thrifty soap will wash the lot!”. As World War II was ending there was still a need for conserving the goods and the Swan had a display board that gave Four Hints to Save Soap.
Source: September 1945 McCall’s.