Description
Studebaker Lark – Full color 10″ x 12 1/2″ ad for the fact that your Teenager won’t be afraid to be seen in it. There is a picture of what looks like a Malt Shop named Berry’s where the only car parked on the street in front of it is a Blue Studebaker Lark. Several young males have opened the doors of the shop and are openly admiring it while most everyone else in the shop, including the help, are looking out the windows with admiration. The headline claims that it “Parks with Pride in the Poshest Places, runs on a Teen-Age Allowance”. The text claims that it has surprising power, marathon mileage on regular gas and is three feet shorter while still being able to seat six.
Source: March 2, 1959 Life magazine.