Description
Full color 10″ x 13″ ad for their Beautyrest mattress. There is a picture of a man fast asleep in his bed while his son plays nearby with their dog. The headline calls this “Beautyrest…the Happiness Money Can Buy” and the text talks about doing what you want but don’t distrub someone who is sleeping on a Beautyrest. It claims this mattress had a cost of $79.50 with a 10-year warranty and has diagrams that show how a normal mattress supports the spine and how a Beautyrest firmly holds the spine in the way that causes the least damage.
Source: June 5, 1962 Look magazine.