Description
Full color 9 1/2″ x 13″ ad for the Soft Drink that gives a “quick, refreshing lift”. There is a picture that shows two members of a Marching Band taking a break with a stadium drawn into the background. They are both drinking from bottles of Seven-Up and the young lady, dressed as a Majorette, seems to be upset because the young man is paying more attention to a goat that is dressed as a member of the Marching Band than he is to the Majorette. The text asks “Haven’t you noticed? The ones who have the fun are the ones who have the energy!”. It claims that “One bottle of this sparkling drink gives you new energy in just two to six minutes” as well as “the freshest, cleanest taste you ever had”. It also tells us that “It’s always 7-Up time”.
Source: November 14, 1960 Life magazine.
