Description
Black and white 5″ x 13 1/2″ ad that is for the Seaforth For Men Gifts. There were many of them for sale at this time and, according to the ad, “He’ll love you for it!”. At the top of the ad there is a picture that shows the Seaforth Set E which consists of a Shaving Mug, Lotion and Men’s Talc in gleaming stoneware. At the bottom of this ad it shows the Set C which consisted of Shaving Lotion and Talc combined in a handsome gift-wrapped box. Next it shows The Traveler which had Lotion, Talc and Cologne, in new unbreakable Duralite. Last, it shows Set F which was a Shaving Mug, Soap, Talc, Lotion and Hairdressing. The ad tells you to “Give him that wonderful Seaforth feeling…the look and the lift of successful grooming. Smart men like Seaforth…it’s bracing air of Highland heather, its man-styled packaging. Fifteen gift wrapped sets from $2.00 to $7.20. Single items in polished stoneware, only $1.00; in unbreakable Duralite for his suitcase, $1.25. At best department, drug and men’s stores”.
Source: December 13, 1948 Life magazine.
