Description
Black and white 9 3/4″ x 13 1/2″ ad that is for ScotTissue Toilet Paper. This is a very unique ad claiming that “The ScotTissue Twins – you’ll love them both” and then shows a picture of Softie and Toughie standing and sitting there, naked as could be. The ad says that the “Twin Qualities that make ScotTissue popular…SOFTNESS and TOUGHNESS”. It then says that if you “Just try to choose between the charming softness of one of these Scot Tissue twins and the other’s sturdy toughness. You’ll find you can’t. And you don’t need to. Because softness and toughness are important twin qualities in toilet tissue. And softness and toughness, combined, make Luxury Texture ScotTissue an ideally balanced toilet tissue. Your whole family will appreciate ScotTissue’s gentle comfort, its two-way strength that resists tearing and shredding, its extra absorbency that gives complete protection. Ask your grocer for Luxury Texture ScotTissue today!”. In the lower right-hand corner of this ad there is a box that says “EXTRA! Each roll of ScotTissue has many extra yards of tissue woven in by the Scott ‘Soft-Weve’ process for extra strength and absorbency. Weigh it on your grocer’s scales to prove this extra value. There are 1000 full-size, useable sheets in each roll of ScotTissue, yet it costs no more because it lasts longer”.
Source: October 28, 1940 Life magazine.
