Description
Full color 9 1/2″ x 13 1/2″ ad for their Beer with the Kiss-of-the-Hops Flavor. We see a picture of an attractive blonde wearing a gold sweater and holding onto a tall glass that is filled with Schlitz as she leans onto a countertop with a knowing smile on her face. The headline encourages you to “Move up to Schlitz“ and calls this “One of the real joys of good living”.
Source: October 3, 1960 Life magazine.
