Description
Full color 10″ x 14″ ad for The Beer That Made Milwaukee Famous. The ad has the headline “How to Get The Dishes Done” and it has a picture of a housewife, dressed in her apron, reaching around the corner of the kitchen and interrupting her husband from his night of watching television by offering him a Schlitz. The ad explains that “even a domestic chore becomes an attractive proposition”. They are willing to admit that “The main attraction, of course, is the taste of Schlitz Beer“. They advertise it as being “The Largest-Selling Beer in America”.
Source: May 28, 1951 Life magazine.