Description
Full color 9 1/2″ x 13 1/2″ ad for their Menthol Filter Cigarettes. There is a picture of a couple out for a walk with their Beagle along the side of a lake. They have stopped and the man is working on trying to light a Salem while the lady is smiling as she leans against a tree. The dog is sitting and looking up anxiously at the man leading one to believe that the cigarette might possibly be lighted for the dog. The headline wants you to “Try something different for a change. Turn to Salem for a taste that’s Springtime Fresh”.
Source: February 4, 1966 Life magazine.
