Description
Black and white 9 1/2″ x 13″ ad that has a picture of a lady holding a Ronson Adonis lighter in front of her smiling face. Above is a drawing of a man holding the globe at the end of a string held from his outstretched arm. The ad headline assures you that “You could give her the world on a string, but…she’d rather have a Ronson“. It then says From her favorite flame…a Ronson pocket lighter is the perfect gift, with or without strings attached. As a birthday present, to celebrate a special anniversary, or as a wonderful spur-of-the-moment gift, you simply can’t miss with a Ronson. There are so many pocket lighter styles to choose from in Ronson’s smart assortment for women – in gold or silver, in exciting colors, in patterns and leathers. No matter which you select, your gift of a Ronson makes you the light of her life, every time she lights a cigarette”.
Source: September 20, 1954 Life magazine.
