Description
1960 Renault Dauphine – Black and white 10″ x 14″ ad for the “Cheap Renault Dauphine“. There are two pictures of this beast, one where it is coming at us in a wooded setting and the other scene it is driving past us in the city. The ad starts off by saying that “This car saves you money every step of the way”. The price was just $1645 with windshield washers, back-door safety locks and a deluxe heater. Amazing. They mention that the classic Renault 4CV was on sale for $1292.
Source: July 11, 1960 Life magazine.
