Description
Black and white 9 3/4″ x 13 1/4″ ad for the RCA Victor Television with the NEW Vista tuner. This ad has three small photos of people who are trying to get television reception: first, a house out on a farm on a snow-covered day, second, a city with many tall buildings there on the edge of a lake and third, a house in the suburbs. The caption under them is asking you, “Do you live in a ‘fringe area’? Do you have hard-to-get stations? RCA Victor TV Gives You Up To 45% More Picture-Pulling Power!”. Below this it has a view of “The Bailey, a highly styled traditional lowboy. Model also available in Danish or Colonial”. The text in the ad claims that “RCA Victor’s super-powerful NEW Vista tuner pulls in pictures from distant or hard-to-get television stations clearer and sharper – better than ever before! The better the tuner in your TV, the better you’ll see the picture…especially if you live where reception is below par. For the tuner is the heart of the set. And the New Vista tuner in the 1961 RCA Victor TV sets is the most powerful of any you can buy! With up to 45% more picture-pulling power than ever before, your new set will deliver surprisingly clear, sharp pictures from distant or hard-to-get stations. You’ll find this performance in the lowest priced RCA Victor portables as well as the finest consoles. You’ll also find plenty of other good reasons to choose RCA Victor“.
Source: February 17, 1961 Life magazine.
