Description
Full color 9 1/2″ x 13 1/2″ ad for their Quick Quaker Oats and how it helps you to watch your Waistline. The picture shows a container of this product shaped like an hourglass with the headline claiming “Waist not, Want not.” The text explains how Quaker Oats will stick to your ribs ensuring that you will not be hungry soon after eating it, how there are only a hundred calories in a bowl of this product and it is a balanced food that will get you going without fattening you up.
Source: March 3, 1967 Life magazine.
