Description
Black and white 9 1/2″ x 13 1/2″ ad for their 40% Bran Flakes with other parts of Wheat cereal. The ad discusses the extra energy derived from eating these amazing nutrients and announces a contest to test your imagination and ability to be one of the 82 winners that will share $1000. There is a four-frame cartoon that shows an active old Mr. Whifflebee working around the house like a mad-man and the fourth frame has a spot for the readers to use their best guesses as to what a little boy who is standing nearby is saying. The text claims that “Millions eat it for its fine flavor alone, and you may find it’s just what you need to bring back your old vim and vigor”.
Source: February 23, 1935 Saturday Evening Post.