Description
Three color 10″ x 13 1/2″ ad with a few different words for Pall Mall cigarettes. It has a large picture at the top that shows the familiar “I’m Particular” buttons and it says underneath “Friendly suggestion”. This has been used before but this time they have changed some of the words underneath. It says, the same as before, “If you, too, are particular about taste, you don’t have to wear a button to prove it! Simply smoke Pall Mall. Why?”. This part has been the same, the rest is where it is different. “Because Pall Mall’s natural mildness means just one thing: smooth, pleasing flavor. Flavor that’s blended in – over, under, around and through the finest tobaccos money can buy! Smoke a long cigarette that’s long on flavor. Buy Pall Mall Famous Cigarettes. Outstanding – and they are mild”.
Source: October 2 & November 27, 1964 Life magazine.
