Description
Full color 9 1/2″ x 12″ ad making the claim that Newport “refreshes while you smoke…like no other cigarette”. The ad has a photo of a man floating in a lake with his hands on the edge of a white boat while a woman, who is sitting in the boat, leans over and lights his cigarette with the one in her mouth. The text claims that “Only Newport adds a refreshing hint of mint to the soothing coolness of menthol…in a blend of the world’s finest quality tobaccos” and mentions that, as of the year 1960, the P. Lorillard Company had acquired two hundred years of tobacco experience.
Source: June 11, 1960 Saturday Evening Post.