Description
Full color 10″ x 14″ ad for their Spoon Size Shredded Wheat Cereal and the fact that “now it’s “berry small”. The picture in the ad compares the size of the Shredded Wheat to the size of a raspberry. They claim that now “It’s crispier clear through! And it still has all the toasty, nutlike flavor and satisfying goodness of whole wheat to every single “berry small” bite. It’s made only by Nabisco, which makes it “berry good”.
Source: October 4, 1963 Life magazine.
