Description
Three color 9 3/4″ x 13 1/2″ ad for their Portable Radios. The ad shows and describes Models 59L12 which was AC/DC or battery operated and sold for $29.95, Model 49L11 which was battery powered only and sold for $19.95, the Playmate Jr. Model 5A9 which was their Glamour Baby and sold for $39.95 and their luxury Portable, Model 69L11 which sold for $49.95. The ad also shows their New 45 R.P.M. Automatic Radio-Phonograph Model 59F11 which sold for $59.95 and their New Portable Television, Model VT73 which could have been yours for $199.95. The ad headline shouts “Here comes fun! here comes beauty, here comes value, here comes the new Motorola portables”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: May 23, 1949 Life magazine & May 1949 Better Homes & Gardens.
