Description
Mercury – Full color 10″ x 13″ ad asks “Why buy a ‘back-number’ – when you can get this years-ahead economy champion”There is a picture of a blue two-door and a drawing of a red two-door and the text gives a warning about whether or not the “new” car you are considering is really “new”. You are urged to compare it with the previous year’s model and see what they have changed and goes into what this year’s Mercury has new.
Source: August 18, 1952 Life magazine.