Description
Black and white 4 1/4″ x 6 1/2″ ad that highlights the Ivory Tips on the ends of these cigarettes that are promised to “Protect the Lips”. This ad is similar to others in that it has a picture of an attractive woman showing her from just below the nose to a high point on her chest. She is holding a lit Marlboro in one hand with the Ivory Tip circled so the readers will know just what is being referred to. The opened pack of cigarettes is shown as are her perfectly shaped lips that are being “protected” by her choice of cigarettes. The ad reminds us that the Ivory Tips help make this brand of cigarettes Mild as May.
Source: October 1936 Town & Country.
