Description
Black and white 10″ x 14″ ad with a picture of a man, standing there very gruffly and looking at something over to the left. holding a putter with a cap on his head and a Marlboro lit between his lips. His right hand is curled around the putter and he has the same tattoo that everyone in the ads of this time period did. The ad calls these “Marlboro the filter cigarette in the flip-top box”. The ad also says that “You get a lot to like – filter – flavor – flip-top box” as well as “You get the man-size flavor of honest tobacco without huffing and puffing”. They claim that the “Flip-Top Box keeps every cigarette in good shape” and that “You’d expect it to cost more, but it doesn’t”.
Source: July 9, 1956 Life magazine.
