Description
Full color 9 1/2″ x 13″ ad for their Filter Kings and their Filter Longs. The picture in the ad shows a pack of each floating in front of a large, quiet lake with a tall, rocky mountain in the background. The headline reminds us that “Dry is no way to smoke. Come all the way up to Kool. The only one with the taste of extra coolness.”
Source: August 25, 1972 Life magazine.