Description
Full color 10″ x 13 1/2″ ad that speaks volumes about Kellogg’s Special K. The picture of the breakfast table shows a box of Special K cereal along with a pitcher of milk, a bowl of cereal already poured, a glass filled with Tomato Juice, a cup filled with Coffee and an alarm clock. The ad describes this as “The complete protein breakfast that’s quick as instant cereal” and under the picture it describes how much and what you are supposed to eat. The bottom portion of the ad says that you can “Pour half a cup of milk over a bowlful of Kellogg’s Special K – and a complete protein breakfast is ready for your spoon. This unique combination provides essential, complete protein – about 15% of a grownup’s daily protein requirements. And tastes so good you’ll enjoy it day after day”.
Source: November 3, 1961 Life magazine.
