Description
Full color 9 1/2″ x 13 1/2″ ad for the Kellogg’s Variety Pack. The ad has two photos of a family scene. In the first you see a young boy and the hands of his parents reaching for their favorite flavors. In the second photo they are each happily pouring cereal into their bowls. The ad headline says that you can “Choose-it-yourself”. The ad also has an explanation of “The Psychology of Variety”, about how important it is for a youngster to be able to make up his or her own mind. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: July 30, 1956 Life magazine.