Description
Black and white 9 1/2″ x 13 1/2″ ad that shows that someone has come home from shopping and brought two bags in. The man, supposedly, has opened up the small bag and found a bottle of Jim Beam Bourbon Whiskey. The other bag, the one with several pieces of fruit, a jar of something and a box, remains untouched. The headline says “Surprise” and, to me, the biggest surprise is that no one is left around the bag. The text says that “Jim Beam has pleasantly surprised people since 1795″. They ask if you want to know what “Beam’s secret” is, they reply that it’s a secret. They tells us that it’s the “World’s finest Bourbon – since 1795”.
Source: March 31, 1967 Life magazine.
