Description
Full color 9 1/2″ x 13 1/2″ ad for their Six Delicious Flavors of Gelatin. The ad shows a picture of a tired little boy in a Scout uniform with a knapsack and holding a walking stick as he stands motionless in the kitchen door. His mother is at the counter and she turns to look and starts to prepare something to refresh her little man. The headline has the answer when it says that “Now’s the time for Jell-O“. The text promises that “There’s hardly a better way to lift the spirits than with a delicious, healthful Jell-O gelatin dessert. Scout’s honor!”.
Source: March 16, 1953 Life magazine.
