Description
1970 Jaguar XKE Coupe – Full color 7 3/4″ x 10 3/4″ ad that compares this car to other European Sports Cars. There is a picture of a Dark Green XKE Coupe with a decal of a the British flag on the left front fender. The headline proclaims “Jaguar: The car that makes Great Britain a Great Sports Car power” just above a chart that compares some important features of the Jaguar with a Maserati Ghibli, a Mercedes Benz 280SL and a Porsche 911E. The ad then offers the opinion that “With comparable equipment, the Jaguar costs less than any other great Sports Car power on this page. For exact price comparisons, see your Jaguar dealer.”
Source: April 1970 Playboy.