Description
Black and white 9 1/2″ x 13 3/4″ ad for Imperial Blended Whiskey. This ad shows five gentlemen sitting around a small table outside of some kind of fancy gettogether. These men are all wearing suits and the table they are surrounding has three different bottles of whiskey on it, the one that is the most obvious is a bottle of Imperial. The ad headline says that “Five Winning Golfers Close The Season”. Then, the text tells us that “You don’t have to see the scorecards to know that these golfers are among the season’s winners. Because, like you and your friends, the main prizes these men play for are relaxation and companionship. Here they’re prolonging the fellowship of their last day on the links with an after-game drink of a remarkably good whiskey called Imperial. Hiram Walker makes Imperial so smooth and good that people like you have made it one of America’s very largest selling Whiskies. Try Imperial, won’t you – next time you order whiskey?”.
Source: September 22, 1952 Life magazine.
