Description
Full color 8″ x 11″ ad for the 1968 Harley-Davidson Sprint. The ad has a scene from Bonneville with a man preparing to begin another run on his Sprint. The ad headline warns that “The Sprint holds two land speed records. So we improved it”. The text says that “The ’68 Sprint is a prime example of plus-engineering. We’ve taken something good and made it even better. The aluminum heads and cylinder on both the Sprint SS and Sprint H are heat-stabilized before valve seats are inserted to improve valve seating. This is the oversquare short stroke engine that is setting today’s high performance marks. And to make sure the Sprints look as fast as they go, we re-styled the instruments and added a pebbled finish and striping to the tanks. The 1968 Sprints go good and look so good. And they cost no more than a fad cycle. That’s plus engineering. At the Harley-Davidson dealer near you. He’s got the new ultimate scrambler, Sprint CRS“. The headline at the bottom of the page says it all, “Harley-Davidson priced to meet competition + engineered to beat it”. 1968 Harley Sprint
Source: July 1968 Playboy.
