Description
Black and white 9 1/2″ x 13 1/2″ ad that gives you an idea on what to get if you are looking to buy yourself a Hamilton Watch. The ad starts off by saying “Be honest. You can get practically all the time you…or anyone else…needs for $10.95 at the drug store. But if you want a watch, get a Hamilton. There’s really nothing in between”. Sounds really good but you need to read the rest of the article to be sure. “Look yourself straight in the eye. What does a watch mean to you? Just a handy little device that keeps track of seconds and minutes and hours and tick..tick..tick. Okay. That’s fair enough. To you, the fine old Hamilton Watch Company says: don’t get a watch, get a timepiece. You know the kind. $10.95 at the corner drug store. It’s surprisingly accurate…tick..tick..tick like a whiz. But if you’re a Hamilton kind of person, by Geirge, get a Hamilton. There’s just nothing in between that $10.95er and a Hamilton.” It goes on with more text but, you get the idea.
Source: November 6, 1964 Life magazine.