Description
Black and white 9 1/2″ x 13 1/2″ ad for their Mazda Lamps which have been effectively used by the Navy during battle. The headline calls them “The G.E. Sewing Machine Lamp that joined the Navy!” and explains that a bulb more heavy-duty was needed to withstand the shocks of the fighting ships in the ocean. This bulb, designed for Sewing Machines, was pressed into service and has provided a much sturdier light source. The text talks about how General Electric has, since the time of Edison, paid close attention to the filaments, constantly working to improve them.
Source: March 20, 1944 Life magazine.
