Description
1977 Fiat 124 Sport Spider – Full color 8″ x 10 1/2″ ad has a picture of a Red Fiat 124 Convertible with the top down parked outside. There is a couple that seem to own this car nearby. The man, in the brown leather jacket and unusual hat, is standing next to it and the woman, in boots, a white loose turtleneck sweater and a cap, is sitting comfortably on the hood. The ad headline asks if you are “Looking for a Car with Headroom” and proceeds to name all of the other makes that no longer make convertibles, like Fiat still does.
Source: May 1977 Playboy.
