Fiat Ad April 1966

$7.50

Fiat Ad from April 8, 1966 Life magazine.

1 in stock

Description

Fiat Ad April 19661966 Fiat 600D Two-Door Sedan – Black and white 10″ x 13 1/2″ ad for a classic question. The picture, ninety percent of the ad, shows a very pretty young lady at the front of the ad and a Fiat 600D at the rear of it. The lady is somewhat muted by the lack of light but her figure is stunning. The Fiat, on the other hand, is well lit and standing very proud. The headline at the top says “At $1237 what could cut a prettier figure than the Second Best Shape in Italy”. The text says that “Because Italians regard their cars almost as highly as their women, they create Fiat with no hint of the economy showing”.

Source:  April 8, 1966 Life magazine.