Description
Full color 7 1/4″ x 10 1/2″ ad for their Sporting Ammunition. The ad has a picture of a cutaway of a Shotgun Shell with the headline making the claim that “Federals make the Difference”. There are four parts of the cutaway shell that are numbered and the explanation as to what makes each of these four parts important lies in the section of the ad that says “Here’s Why!”.
Source: September 1962 Field & Stream.