Description
Full color 5″ x 13 1/2″ ad for this product that they were claiming was The Best Defense against Spring Fever. The ad has a picture of, what looks like a picnic, and a smiling couple are standing closely to an ice-filled cooler stocked with bottles of Dr. Pepper. The girl has already opened her bottle of Dr. Pepper and consumed some of it and the young man, moving cautiously and deliberately, is just pulling his bottle of Dr. Pepper from the bed of ice. The text asks “Drowsy Ho-humms? Chase ’em away” with a Dr. Pepper that it calls “an original creation.” They make the claim that drinking this product will allow you to “be efficient for work” and urges you to “Drink a bite to eat daily at 10, 2 and 4 or anytime you’re hungry, thirsty or tired.” The label claims this product is “Good for Life!”
Source: April 1947 Holiday.
