Description
Dodge Van – Black and white 10″ x 14″ ad that tries to impress you with the fact that “Dodge Builds Tough Trucks”. There is a picture of a man driving a Dodge Van at a high rate of speed, so fast that he is leaving dust flying up from his back wheels but then it could be that he is driving on a dusty road. The ad tells you to “Give it everything you’ve got – we sure did. Give it the gun. Give it the treatment. Give it the works. But most of all…give it a try”. They figure that “Dodge toughness doesn’t cost any more. Why settle for less”?
Source: September 25, 1964 Life magazine.
